Our story

IAM Fashion Consulting was born in 2016 with one mission: to shake up the fashion world by bringing brands and retailers together in style! Our vision was clear from the start—to create a dynamic platform where creativity meets commerce, allowing fashion brands to connect with retailers in innovative and impactful ways. Fueled by our love for all things fashion, from the latest runway trends to timeless classics, and a dash of e-commerce savvy, we set off on an exciting journey to help businesses thrive online. We understood that the digital landscape was not just a new frontier but a vital space for growth and innovation. The digital world changes fast, with new technologies and consumer behaviors emerging constantly, but with our years of experience, we’ve got the roadmap to help brands not just keep up, but stand out. Our expertise allows us to navigate these changes with confidence, ensuring that our clients are always ahead of the curve, ready to capture the attention of their target audience and make a lasting impression.

Our values

We provide integrity and reliability in our solutions as we strive to make your business successful. Our main aspect is to ensure that we work with suppliers who offer authentic products and provide fair pricing. We make sure that every client is satisfied with the products, services or advice which we provide. We focus on core areas of: Explore & Develop, Deliver Results, Innovate & Transform, Grow Beyond, Build & Learn

Alexander Montchovsky

CEO and Founder

Alexander brings over 20 years of experience in the fashion industry, spanning both North America and Europe. Over the past decade, he has been instrumental in helping major online fashion and beauty e-commerce platforms across Europe shaping their marketing and commercial strategies. With hands-on experience in start-ups, mid-sized companies, and large enterprises, Alexander's career highlights include his role as Global Brand Marketing Director of Notino, Site Lead for Amazon Advertising in Bratislava, as well as holding various General Management and C-suite positions.

Currently based in Toronto, Canada, Alex has gained unique insights from his vantage point in Europe and North America. His expertise covers a broad range of areas, including corporate decision-making, strategic planning, digital marketing and brand building, organizational restructuring, commercial budgeting, and forging key partnerships for large-scale e-commerce ventures. Alex is the ideal partner to provide you with tailored, insightful advice that aligns perfectly with your business goals.

In addition to his extensive industry experience, Alex holds an Honours BA from York University in Canada and an MBA from Vlerick Business School in Belgium. Alexander has been recognized for his contribution to digital marketing and participated as guest speaker across various digital marketing conferences in Europe.

Ivana Montchovska

Key Account Manager

Ivana's exceptional work in key account management is driven by her ability to build strong, lasting relationships with our major clients. She understands the unique challenges and opportunities each client faces and tailors solutions that not only meet their immediate needs but also foster long-term growth. Ivana's keen attention to detail and proactive approach ensure that every client feels valued and supported, making her an indispensable part of our team. Her ability to anticipate market trends and align them with client goals has consistently resulted in high client satisfaction and successful business outcomes for IAM Fashion.